MEDIA BRAND VALUES GLOBAL
Media Brand Values investigates the relationships people have with the media they consume. The survey covers Influentials and Top Management across the globe providing a multi-dimensional picture of their media habits.
This site gives basic data about the survey which will be launched in London w/c April 21st.
Click on the links above for more details:
Media Brand Values is unique in providing comprehensive cross media data on a comparable basis across the globe. It is a strategic planning tool which allows you to evaluate how to reach the right people in the appropriate environment.